Online activism: why it is needed and what you can do, Legacy Heritage

This presentation at a Legacy Heritage Conference in Amsterdam examined both Palestinian and Zionist online advocacy.

We discussed what was being done, what worked, and what didn’t. Finally we discussed some scenarios and how people might respond.

Advice on running a campaign

  • Have a strategy
  • Make it grass roots
  • Involve others
  • Keep the message clear
  • Don’t preach to the choir (no Hebrew!)
  • Build coalitions / work with opinion leaders
  • Provide a list of links
  • The Judean People’s Front is not effective.
  • The general council of the People’s Front of Judea is sometimes an effective approach.

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